BizHat.com > Movies > Film News > Malayalam Film News
Pandippada outsmarts pirates
The State Police is doing its best to get rid of the menace of piracy. But, frankly the problem cant be eliminated easily. There were times when audio release brought in lot of money for the producers. Ever since VCD and audio cassette piracy began, the revenue had almost dried up.
But, things are different at the 'Pandippada' camp. And credit goes to the film's producers Santosh and Anoop. In spite of audio piracy, the sales of 'Pandippada's music tracks have created records of sorts in recent times. Though the market is full of pirated versions, people are still buying the original ones.
How did the producers manage that? Did they use any special techniques to jam all the pirated versions? No. "We sold our CDs and MP3's at the same price that pirated versions were being sold. Previously the audio company would release only 1000 CDs. We brought out 5000 copies and all were sold within a few days!," said Santosh.
When originals are available at the price of pirated copies, why would anyone go for the latter?
Smart strategy!!!
Malyalam Film News
Andrea Jeremiah not in love with Fahad
Dileep to play dual role in 'Saddam Sivan'
Kalabhavan Mani accused of beating up forest officials
Dileep, Lal Jose team up again
Mohanlal in Rajesh Pillai's 'Lucifer'
Anoop Menon, Bhavana in Angry Birds
'Amen' completes 50 days
Prithviraj in Vasantha Balan film
Fahad Fazil, Kunchacko Boban teams up
Unni Mukundan to replace Fahad Fazil
Jayaram, Kamal team up again
Swathy replaces Andreah in North 24 Kaatham!
More...
Tamil Film News
Poda Podi confirmed for Diwali?
Case against Tamanna
Aishwarya Dhanush to direct Rajinikanth in Oh My God remake?
Poornima Bhagyaraj makes a comeback
Kamal launches Pon Malai Pozhudhu audio
Ajith's Varalaru becomes Godfather
Radha Mohan & Prakash Raj team up again
Venkat Prabhu all set to make Biriyani with...
Vidya Balan's 'Kahaani' to be remade in...
More...
Hindi Film News
Aamir trains with Tiger for Dhoom 3
Joker release postponed
Pooja Bhatt to dub for Sunny Leone in...
Sonakshi prepares for Once Upon A Time...
Deepika crowned world's sexiest woman
Shahrukh, Katrina Kaif come together...
Anushka Sharma detained at Mumbai...
More...
|