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Dhoomday or Doomsday?
The Dhoom-2 fever has swept the city of Mumbai. The film is one of the first in several years to have the kind of advance booking at all the 45 odd theatres in which it is being released tomorrow (November 24). The fever was expected but the enthusiasm it has aroused specially among the youth is unprecedented. The multiplexes are the prime targets of the distributors and they are all having sold out shows for the first three days. Shyam Shroff, the leading distributor and the man behind a chain of multiplexes in Mumbai says, “I expected something like this to happen but what is happening is far beyond my expectations. The initial draw has been out of the world. We are having any number of shows at all the multiplexes in the suburbs and every show is a houseful show during the first three days and the pressures are growing on us. I have not seen such a craze in a very long time.”
Yash Chopra, the head of Yash Raj Films who first thought of making the sequel to Dhoom seemed to be overwhelmed by the response. “I had a very strong feeling that the film would work as a sequel and I am glad that my feeling is bearing the kind of fruits even before the release. I only hope we have lived up to the expectations of the people who I always believed are the real judges.”
Sanjay Gadhvi, the director of the original and the sequel is ‘a little nervous and very excited.’ Gadhvi said, “I had told Yashji and Adi that I would make the sequel only if it was planned on a bigger and more ambitious scale. They gave me more than that. They gave me three new and big stars in Hrithik Roshan, Abhishek Bachchan, Aishwarya Rai and Bipasha Basu. They gave me the freedom and the facilities to use a range of wide and even wild thrills which I am sure have never been seen in Hindi films. They gave me untouched locations where Hindi films have never been shot before. What more could I ask for. I have literally put my entire being into the making. I was aware that I had to create double the impact with the sequel. I have taken all the care to do just that. My actors have gone out of their way to come up with their best. The music is catching up. The marketing, the promos and the release have been planned like only the Yash Raj banner can. Now it all depends on what the audience, the judges of our fate will say on Friday afternoon.”
The audience outside the multiplexes seem to be waiting to catch their chance to see what this Dhoom is all about. They are talking about the battle for supremacy between Hrithik and Abhishek. There are great expectations from both but there are greater expectations from Hrithik who they imagine must have done the kind of action and thrills which would be as good as those in Krrish or even better. They are also waiting to see the new face and body display of Aishwarya, which have been creating a great deal of curiosity after watching her consistently in the promos. They are expecting a daring Aishwarya in this film for the first time.
There is a section of the soothsayers who say the initial for the film will be very good but the staying power is still under suspect. However, the number of the optimists is higher than the pessimists. The excitement among the audience is so strong that the management of the multiplexes have gone in for increased security measures. And the most surprising thing is that the black marketers who had gone out of business have staged a come back outside most theatres. Will it be Dhoomsday or doomsday? That is one question every section of the industry is asking and the answer lies just a few hours away.
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